Reverse Prospecting Email

The newest addition to the Compass platform is a powerful new tool that enables agents and their homesellers to identify which of the 33,000+ Compass agents and their millions of buyers have viewed, shared, favorited or commented on their listing. With these insights, I can develop an informed outreach strategy to bring interested buyers to the transaction.

For years, the traditional way of selling your home has been part of a system that has put sellers at a disadvantage. The most well-known websites in real estate have built their business models at the expense of sellers. Negative insights on these well-known websites for homeowners listings such as days on market, price drops, and home value estimates hurt sellers. They do this because their business models are to sell buyer leads off the homeowners listing—while they focus on selling leads, we focus on selling your home.

Your home is your most valuable financial asset, and you deserve the best return when you sell it so that you can buy your next home, feel secure in your retirement, or pay for your child’s education. You shouldn’t have to compromise your financial future because the system isn’t built for you.

The Compass Reverse Prospecting tool is available for all listings on the Compass platform, which reflects $1.7 billion of investment for agents and homesellers, as part of our multi-phased marketing plan which mirrors the approach of the world’s best marketers and real estate developers, with a focus on building interest and anticipation before you launch your listing.

Here's how it works

We’ll know each and every time one of 33,000+ Compass agents shares your listing as part of a Collection with the millions of clients they represent.
From there, we’ll be able to see how often your listing is viewed, liked, or shared to get a pulse on market sentiment.
We’ll use these insights to fine-tune our strategy and optimize your home’s appeal, potentially before it even makes its official public debut.
The best part? We’ll be positioned to leverage buyer interest to secure stronger offers and accelerate a successful close.

Curious what this would look like for your listing?

Let's arrange a

conversation to discuss.

Desmond Watkins

DRE 01815846

REALTOR®

M: 510.593.9397

desmond.watkins@compass.com

Compass is a real estate broker licensed by the State of California operating under multiple entities. License Numbers 01991628, 1527235, 1527365, 1356742, 1443761, 1997075, 1935359, 1961027, 1842987, 1869607, 1866771, 1527205, 1079009, 1272467. All material is intended for informational purposes only and is compiled from sources deemed reliable but is subject to errors, omissions, changes in price, condition, sale, or withdrawal without notice. No statement is made as to the accuracy of any description or measurements (including square footage). This is not intended to solicit property already listed. No financial or legal advice provided. Equal Housing Opportunity. Photos may be virtually staged or digitally enhanced and may not reflect actual property conditions.

Desmond Watkins - Compass Fremont